Teacher Brand Metrics/ Teaching Business Success Parameters

Establishing yourself as a Teacher in the Global Learning Marketplace is almost the same as establishing a brand. Brands are not built overnight [or they could be if you have obscene amount of money for advertising]. However, you need to know if you are on the right track. How can you do that? I believe you need to keep multiple goals at different stages of establishing yourself as a teacher/ edu entrepreneur. The purpose of opening this discussion is to come up with some metrics/ parameters we can use to track our progress and whether we are doing well. I would think that each story would be different, but there could be some patterns which are global.

Some of the metrics I can think of are:
1. Number of queries received for teaching
2. Number of people registering/ attending my free classes
3. Number of people registering/ attending my paid classes
4. Number of people writing about me [Twitter, Facebook, Blogs etc.]
5. My Profile/ Blog Google Page Rank [and probably number of pages linking back to me]
6. Maybe, it might make sense to track number of recording views, content views/ downloads and test attempts too.

What else do you think one should focus on tracking in the initial stages of establishing ones own teacher brand?

Tags: Teach and Earn, Teacher Entrepreneur, Edupreneur, eTeaching